Domino’s Pizza – More Than Just Dominos
A domino is a tile used in games to be stacked on end in long lines. When the first domino is tipped over, it causes the next one in line to tip over and so on until all of the tiles have fallen over. This is also the inspiration behind a popular phrase, “the domino effect,” which describes an event or series of events that have much greater and often catastrophic consequences.
Dominos can also be used for art, such as the creation of a grid that forms pictures when it falls or even 3D structures like towers and pyramids. A domino artist, Hevesh, has over 2 million YouTube subscribers who watch her create intricate displays. Her largest sets take several nail-biting minutes to fall, and some of them contain more than 300,000 dominos!
Hevesh’s talent for creating domino arrangements has led to her working with a variety of movies, TV shows, and events. Her impressive work has even made the Guinness World Record for most dominoes in a circular arrangement: 76,017!
The story of Domino’s is a great example of how a company can change its course and succeed, even in the face of challenges. The company’s founder, Dominic Monaghan, began the chain in 1967 with one location in Ypsilanti, Michigan. While he was not the first to offer pizza delivery, his focus on putting his pizza restaurants close to colleges helped him grow quickly and sustain this success. This strategy proved successful during the COVID-19 pandemic, when many eat-in dining establishments struggled to keep their doors open.
Domino’s recognized this opportunity and reacted swiftly to provide customers with the pizza they wanted. Monaghan’s decision to focus on delivery also positioned the company as a leader in the industry. As a result, the company has been able to maintain a strong foothold and continue its steady growth, even as the industry continues to shift toward online ordering and home delivery options.
While Domino’s has been a tremendous success in the US, it is still a smaller company than some of its competitors in other countries. The company has been working to expand its presence in foreign markets and increase brand awareness abroad, including by entering the e-commerce space. This expansion may help the company compete with international rivals and increase profits in the future.
The Domino’s story is a great example of how a smart business plan can make a difference. If a company doesn’t plan ahead, it could lose ground to its competitors. To ensure that a company’s strategy is on track, it’s important to continually evaluate and adjust as needed. For example, if an employee’s performance isn’t improving, it might be time to consider new training opportunities or hiring practices. This is especially true for a company that wants to remain competitive in a changing market. The bottom line is that a company can’t grow if its employees aren’t happy. This is why it’s so important to invest in employees and reward them for their hard work.